Mr. B.Harish details his company’s efforts to empower customers and industry professionals through knowledge and innovative solutions.
Industry Insights
1. Can you describe the key trends currently shaping the machine tool industry?
The machine tool industry is undergoing significant transformation, influenced by a variety of factors that are shaping its future. One of the primary trends is the increase in domestic manufacturing capacity, the narrowing technology gap and a wider range of products. This increase is coupled with improvements in the quality and reliability of Indian machines, contributing to an improved market share.
Technological advancements are driving a shift towards Industry 4.0, with a focus on digitization and smart manufacturing. This includes the adoption of automation, robotics, advanced materials, and digitalization to enhance efficiency and productivity. The Indian machine tool industry is growing rapidly, with production and consumption seeing significant increases. For instance, in FY22-23, Indian Machine Tool production grew by 32%, and consumption increased by 55%.
Global market dynamics also play a crucial role, as the industry is affected by global economic conditions and trends in international markets. For example, the US and Japanese machine tool industries have seen varying levels of demand, which can impact the global supply chain and market dynamics.
Companies are increasingly focusing on providing comprehensive solutions to meet customer needs, emphasizing innovation, performance excellence, and customer obsession. This is evident in the efforts to support customers throughout their machine journey and offering state-of-the-art machining solutions.
Other notable trends include the growth in industrial automation, particularly in the automotive sector, which continues to be a major consumer of machine tools, including CNC machines and advanced automation solutions. The market for CNC (Computer Numerical Control) machines is expanding rapidly, driven by the automotive and aerospace sectors. The adoption of CNC machines is essential for achieving precision and efficiency. Additionally, there is growing interest in additive manufacturing (3D printing), which is gaining traction for producing complex, lightweight components, especially in aerospace and defence industries.
The integration of digital technologies, including IoT (Internet of Things) and data analytics, is becoming more prevalent in the machine tool industry. This shift towards smart manufacturing enables better monitoring and maintenance of equipment, enhances production efficiency, and reduces downtime. The use of sensors and connectivity allows for real-time data collection and analysis, facilitating predictive maintenance and improving overall machine performance.
Sustainability is becoming a key focus for the industry, with efforts to reduce waste and energy consumption in manufacturing processes. Companies are investing in energy-efficient technologies and processes to minimize their environmental impact. This shift is driven by both regulatory requirements and a growing awareness of the importance of sustainable practices.
Indian machine tool manufacturers are increasingly targeting international markets, Indian MTBs are exploring opportunities abroad, aiming to establish a global presence. This international expansion is supported by a strong domestic market and government initiatives like “Make in India,” which encourage local manufacturing and exports.
Lastly, the machine tool industry is diversifying into emerging areas such as electric vehicles, aerospace, electronics, and semiconductors. This diversification is driven by new applications and the need for advanced machining solutions in these industries. These trends indicate a dynamic and evolving landscape in the Indian machine tool industry, characterized by technological advancements, a focus on sustainability, and increasing globalization
2. What innovative technologies or solutions is your company implementing to stay ahead in the market?
The Ace Micromatic Group is known for being a total solution provider for the machine tool industry, specializing in manufacturing turning centres, milling centres, and offering a wide range of CNC machines. We serve everything from CNC machines to software for product management. We have established a formidable reputation for indigenous technology development and delivery of dependable and trouble-free machine solutions, with value-added customer services, and tech centre support, to boost customer productivity.
Continuous innovation is a hallmark of the group who have developed innumerable import substitute products, over the last four decades. Our group has a dominant market share in every segment that we operate. In terms of technology, the group is exploring the use of AI & ML in our operations, with various applications for custom responses, delivering analytics, maintenance support, information, and guidance over a conversational interface. We are also committed to CNC training and have partnered with Skill Development Institutes to further the cause of making people employable through various skill development initiatives.
The group is focusing on expanding its offerings in emerging sectors like aerospace, defence, and electronics. AMG’s automation solutions are particularly notable for enhancing productivity and efficiency, with infield automation designed to provide a high return on investment (ROI). We aim to double our production capacity and introduce new products tailored to these industries. Additionally, we are exploring advancements in technologies such as diamond turning, high precision, hard part turning, 3D printing, laser cutting, wood working, SPMs etc.
Our subsidiary, Ace Micromatic Intelligence Technologies (AMIT), plays a pivotal role in implementing Industry 4.0 solutions. AMIT provides a suite of digital tools, including real-time production and OEE analytics, SPC and automated offset corrections, energy monitoring, and traceability systems. These tools enable manufacturers to optimize operations, reduce downtime, and enhance product quality through real-time data insights. Our smart factory solutions, include a comprehensive set of Industry 4.0 modules that enhance manufacturing efficiency.
These initiatives demonstrate the group’s dedication to innovation, customer satisfaction, and staying ahead in the competitive market.
3. How is your company addressing the challenges faced by the machine tool industry today?
The Ace Micromatic Group is tackling industry challenges through a multifaceted approach that includes:
Prompt Engineering for Sales and Service: The group is focusing on providing consistent and accurate information to customers, which is crucial for maintaining a competitive edge. This involves engineering precise prompts to ensure customers receive helpful information and addressing the challenges posed by manual responses and the de mand for quick support.
Market Performance and Engagement: The group is actively engaging with high-potential customer sectors and addressing the potential for domestic production of imported products. They are also involved in sector-specific task forc es and evolving action plans to tackle industry challenges.
Innovation and Technology: Ace Micromatic Group is leveraging its position as a total solution provider for the machine tool industry by offering a comprehensive range of CNC, turning, and grind ing machines, along with software for product management. They are continuously innovating and upgrading their product range to meet the lat est industry standards.
Training and Skill Development: We are ad dressing the skills gap and workforce development, by CNC training and skill development through our educational sector initiatives. The group is commit ted to CNC training and skill development, partner ing with major skill development institutes across the country to enhance the capabilities of the workforce in the machine tool industry.
Customer Support and Services: We provide strong after-sales services like AMC, PM, Applica tion Engineering, and operator training to ensure customer productivity with minimal downtime. Their focus on customer support is evident in their efforts to be a total solution provider
Educational Sector Initiatives: Ace Micromat ic Group is offering specialized CNC training prod ucts for the educational sector, including CNC Ex perience Cells, Industry-Grade CNC Machines, CNC Simulator Kits, and Training Software, supported by an extensive training team
Technological Innovation and Adaptation: Ace Micromatic Group (AMG) is focused on inte grating advanced technologies to remain compet itive and address the challenges of rapid techno logical evolution in the machine tool industry. The group has invested in Industry 4.0 and IoT-based solutions to offer smart factory capabilities. Our systems include real-time production monitoring, energy management, and predictive maintenance, which help in optimizing machine efficiency and reducing downtime.
Customization and Flexibility: Recognizing the diverse needs of its clients, AMG emphasizes customizable solutions. Our CNC machines are tai lored to fit specific customer requirements, from small job shops to large-scale industries like auto motive, aerospace, and defence. This flexibility is crucial in meeting varied production demands and maintaining competitiveness in the global market
Cost Management and Efficiency: The group is addressing cost pressures through efficient manufacturing processes and automation. AMG’s com mitment to infield automation and cost-effective solutions is aimed at enhancing productivity while managing operational costs. This approach is particularly important in markets where price competition is intense
Market Expansion and Global Presence: To minimize the risk of dependence on only the domestic market, we have established offices and subsidiaries in Europe and Asia to tap the overseas markets. This diversification helps the group tap into emerging markets and reduce dependency on any single market.
Addressing Skills Gap and Workforce Development: Recognizing the challenges posed by a potential skills gap in the machine tool industry, AMG has invested in training and upskilling initiatives. They have established multiple Technology Training Centres across India, which help in developing the necessary skills among the workforce to handle advanced machinery and technologies.
Sustainability and Environmental Considerations: AMG is also focusing on sustainability by developing energy-efficient machines and sys tems. Our Digital solutions include energy mon itoring tool that help companies optimize energy consumption and reduce their carbon footprint. Our successful efforts in sustainability and environ mental considerations have enabled us to win the coveted GreenCo award and Responsible Export Company award
Responding to Economic and Policy Changes: The group is agile in responding to economic conditions and policy changes, such as fluctuations in automotive sales and shifts in government policies. We adapt by scaling our operations and aligning with national initiatives like “Make in India,” which supports local manufacturing. Overall, Ace Micromatic Group’s multi-faceted approach, combining technological innovation, customization, global market expansion, and a fo cus on sustainability, positions us well to tackle the challenges faced by the machine tool industry to day. These efforts showcase the group’s dedication to overcoming industry challenges through customer-centric initiatives, technological advancements, and a strong commitment to training and development
4. What role does sustainability play in your manufacturing processes and strategies?
Sustainability is a significant aspect of the Ace Micromatic Group’s manufacturing processes and strategies. The group is committed to co-creating and ensuring sustainability by 2025, with a vision to be among the Top 25 global machine tool enterprises. This commitment is reflected in our service initiatives, which aim to enhance product performance and reliability and maximize the availability of machines to customers.
The group’s approach to sustainability includes several key areas:
• Green Supply Chain Management: Micromat ic Grinding Technologies, a member of the Ace Micromatic Group, has implemented a Green Supply Chain Management initiative focused on reusing packing materials. This program encourages customers to return wooden pal lets and crates used for shipping, significantly reducing wood consumption and promoting sustainable practices throughout the supply chain
• Energy Efficiency and Environmental Moni toring: The group employs advanced technol ogies, including IoT and Industry 4.0 solutions, to monitor and manage energy consumption. Ace Micromatic’ AMiT platform offers energy monitoring capabilities, providing insights into electrical consumption relative to production activities. This enables the group to enhance its sustainability efforts by benchmarking energy usage and making informed decisions to opti mize consumption
• Digital Factory and Process Optimization: The transition to a digital factory setup is another sustainability effort by the group. By moving to wards a paperless environment and using digi tal tools for process monitoring, Ace Micromat ic minimizes waste and improves operational efficiency. This digital transformation supports a more sustainable manufacturing process by reducing resource use and enabling manage ment of environmental impacts
• Corporate Social Responsibility (CSR) and Ethical Practices: The group’s CSR efforts in clude initiatives aimed at skill development, contributing to a skilled workforce and support ing the vision of a self-reliant India (Atmanirb har Bharat). Moreover, the company maintains high ethical standards and transparency in its operations, building trust among stakeholders and reinforcing its commitment to responsible business practices
• GreenCo Gold rating for Ace Designers Limit ed: Ace Designers Limited has been awarded the prestigious GreenCo Gold rating by the CII – Sohrabji Godrej Green Business Centre. The GreenCo Rating evaluates companies on the environmental friendliness of their activities using a life cycle approach. This is another af firmation of the commitment by Ace Design ers Limited to not only build world-class CNC lathes & CNC Machining Centres but also make their products, services, and operations greener
• Plug and Play Machines: We are also focusing on ease of installation and operation to reduce the environmental impact during the setup phase
• 365 Days Mean Time Between Failures (MTBF): Aiming for high reliability and reduced downtime, which contributes to sustainable manufacturing practices by optimizing resource usage and minimizing waste
Ace Micromatic Group’s focus on sustainability is not only about environmental responsibility but also about creating long-term value for stakeholders by ensuring the reliability and efficiency of our products. This holistic approach to sustainability demonstrates the group’s dedication to responsible manufacturing and their role as a leader in the machine tool industry
Overall, Ace Micromatic Group’s sustainability initiatives are comprehensive, addressing both environmental impacts and the socio-economic aspects of their operations. Through innovative technologies and responsible practices, the group strives to lead by example in the manufacturing sector
5. Can you share a recent success story or project that highlights your company’s capabilities and impact on the industry?
The Ace Micromatic Group has been actively involved in skill development initiatives, focusing on enhancing the employability of the youth, particularly in the CNC machining sector. We have partnered with Tata Technologies in several states for upgradation of Industrial Technical Institutes (ITIs), to upskill talent and create employment opportunities.
These centres focus on training students in modern manufacturing technologies, including Industry 4.0, additive manufacturing, and IoT (Internet of Things). The partnership aims to train thousands of students annually, preparing them for the evolving demands of the industry
The group extends its Tech Centre facilities to bridge skill gaps, providing industry awareness programs, industry tours, hands-on training, and on-the-job training during academia. We connect with ITIs, Diploma, Engineering colleges, and Skill development centres to upskill the workforce for industry skill sets.
Ace Micromatic Group supply CNC machines at subsidized prices to educational institutes, along with essential accessories and training through CNC Simulation. Support is also provided to the technical institutions to develop training modules for CNC Machine Operation, Programming, Machine Maintenance, and more.
Over the last two decades, Ace Micromatic Group has provided meaningful job opportunities to unemployed youth through their CSR initiatives, significantly contributing to community development
The Learn Practice Master (LPM) project, launched under the Ace Micromatic Group’s CSR initiatives, aims to provide specialized training in CNC programming and machining. This project focuses on training economically disadvantaged youth, equipping them with the skills needed to operate CNC machines, ensuring 100% placement in relevant job roles. Over the past decade, the LPM project has trained over 4,000 individuals, offering them meaningful employment opportunities.
The group has also nurtured entrepreneurial ventures by enabling over 40 employees to become entrepreneurs through franchising opportunities. These employees-turned-entrepreneurs provide sales, service, and maintenance support across various industrial locations in India. This initiative not only supports the company’s supply chain but also boosts local employment and economic development
Ace Micromatic ‘s subsidiary, Amace, has made significant strides in the field of metal additive manufacturing. The launch of the ALM-400, a metal 3D printer, designed for high productivity and reliability, has made metal 3D printing more accessible in India. Recognizing the increasing demand for sheet metal machinery, Ace Micromatic has ventured into the production of CNC laser cutting and CNC press brake machines. This move aims to reduce reliance on imported machines, particularly from China, and to support the “Atmanirbhar Bharat” initiative
The group has also been active in developing low-cost automation and high-precision technologies like CNC hard part turning and CNC diamond turning machines, which are crucial for import substitution and reducing dependency on imports. These initiatives and products highlight our commitment to innovation, quality, and supporting India’s industrial growth.
Future Outlook
1.What do you foresee as the major developments in the machine tool industry over the next five years?
The machine tool industry is poised for significant developments influenced by technological advancements, economic factors, and industry-specific trends. Here are some key projections:
Technological Advancements:
• Industry 4.0 and Smart Manufacturing: The integration of Industry 4.0 technologies will continue, with a focus on automation, real-time monitoring, and data-driven decision-making. The adoption of AI and IoT will enhance equip ment efficiency, reduce downtime, and lead to cost savings
• High end CNC machines with multi-tasking capabilities: Demand for high high precision manufacturing is anticipated to boost the mar ket for multi-tasking CNC machines, which pro vide enhanced performance and reduced set up due to digital transformation and integrated systems
Economic Growth and Market Expansion:
• Global Market Size: The global machine tools market size is anticipated to reach USD 137.43 billion by 2030, expanding at a CAGR of 5.7% from 2023 to 2030. The Indian machine tools market size reached US$ 1.4 Billion in 2022 and is expected to grow to US$ 2.5 Billion by 2028, exhibiting a CAGR of 9.4% during 2023-2028
• Government Initiatives: In India, government initiatives like the National Manufacturing Policy aim to increase the share of manufacturing in GDP to 25 percent by 2025, which will likely boost the machine tool industry
• Global MTBs & Parts Suppliers: Several overseas machine tool builders and manufacturers like Mazak, Brother, and Haitian have set up plants in India. It is anticipated that key suppliers of parts and assemblies to the Indian machine tool industry will also set up manufacturing facilities in India, following the trend of automotive suppliers entering the Indian market
Market Dynamics:
• Production and Consumption: Global machine tool production recorded US$ 85 billion in 2021 with a 16% YOY growth. Indian Machine Tool production also saw significant growth, indicating a positive trend for the industry
• Investments in EV Technologies: Investments in EV related technologies and manufacturing plant upgrades are expected to influence the machine tool industry, as battery technology and capacity become increasingly important
Challenges and Opportunities:
• Supply Chain Issues: Manufacturers may face challenges due to supply chain disruptions, which could affect machine tool prices and availability
• Sustainability and Efficiency: There will be a continued emphasis on sustainability and efficiency in manufacturing processes, with machine tool companies likely to focus on reducing environmental impact and enhancing long-term value for stakeholders
We foresee an extremely positive, challenging and dynamic period ahead for the machine tool industry, with opportunities for growth and innovation driven by technological advancements and supportive economic policies
2. How is your company preparing for these future trends and challenges?
The Ace Micromatic Group is preparing for future trends and challenges by focusing on several key areas:
• Strengthening Market Leadership: As In dia’s largest machine tool group, we aim to be a total solution provider, specializing in manufacturing turning centres, milling centres, and a wide range of CNC, turning, and grinding machines. We are committed to supporting customers throughout their machine journey, providing comprehensive solutions to meet customer needs
• Innovation and Technology: The group is leveraging its four decades of engineering ex perience to drive innovation and leadership in technologies. We are developing new products catering to the needs of aerospace, defence, and electronic industries, and aiming to double production in the next five years.
• Industry 4.0 and IoT: Ace Micromatic Group is gearing up for the anticipated growth in smart factories and manufacturing plants. We are in vesting in digital and emerging technologies, including automation, IoT, and digital twins, to drive more efficient operations and improve business outcomes
• Skilled Workforce Development: Recognizing the challenge of getting trained and skilled workforce, the group is actively involved in skill development initiatives and partnerships with skill development institutes across India.
• Global Expansion: The group envisions being among the top 25 global machine tool com panies, driven by inspired, competent, and empowered people, leadership in innovative technologies, and leveraging an excellent man ufacturing ecosystem.
• Customer-Centric Approach: We prioritize un derstanding and serving the distinct needs of each customer, offering tailored solutions that align with the specific challenges encountered on each shop floor.
• Growth in Emerging Segments: The group is preparing to cater to the increasing volumes in production for emerging segments like aer ospace, defence, and electronics. We are devel oping products suitable for these industries to make the most of the demand spurt
• • Doubling Production: With the vision to be among top 25 global players by 2029, Ace Mi cromatic Group plans to double production in the next five years.
• Smart Factory Solutions: The group is align ing smart factory solutions with workflows and production requirements. We are India’s first mover in the Industry 4.0 solutions market and have wide experience in deploying IoT solu tions, having connected over 20,000 machines
• Client-Centric Approach: Ace Micromatic Group prioritizes understanding and serving the distinct needs of each customer, offering tailored solutions that align with the specific challenges encountered on each shop floor.
• Global Competitiveness: We are working towards global competitiveness and readiness to face international players entering the Indian market.
• Technological Excellence: Ace Micromatic Group emphasizes technological excellence, ensuring high performance and reliability. We focus on smart agile manufacturing and deliver value-driven customer experiences.
• Customer Service and Support: We have a strong customer service network, with 400+ trained service engineers located in 70+ loca tions across India. Our tech centres and trained engineers provide continuous monitoring of product performances and annual mainte nance contracts. This robust support system is crucial for competing with global brands that might enter the Indian market.
• Innovation and R&D: The group is continuously innovating and upgrading its product range to meet the latest industry standards. This focus on innovation ensures that we stay ahead of the curve and can compete effectively with international manufacturers.
• Enhanced Customer Engagement: We are launching a Service Management portal to engage with customers effectively, offering them the ability to list, manage, and maintain their CNC assets. This will lead to an improved overall customer experience and ensures a better brand experience.
• Innovative Customer App: We are also launching an innovative platform that aids customers in making quick requests for authorized service, genuine spares, consumables, accessories, and AMC’s. Active engagement through the app will aid repeat business and enhance the overall customer experience.
These preparations are in line with the group’s vision to reach a group turnover of US $ 1 Billion by 2029 and to be among the top global players within the industry.
3. What advice would you give to emerging companies in the machine tool industry?
Emerging companies in the machine tool industry should focus on several strategic areas to navigate the market effectively and position themselves for success:
• Market Research and Business Intelligence: Stay informed about market trends and business intelligence. This includes understanding the growth in various sectors where machine tools are used, ascertaining investment to machine tools spent linkages, and establishing demand for machine tools. They can utilize resources like IMTMA for investment updates on conventional and emerging sectors
• Engagement with High-Potential Customer Sectors: Identify and engage with sectors that hold potential for domestic production. Participate in sector-specific task forces and develop action plans to address sectoral opportunities. Keep an eye on consumption, production, import, and export trends within the Indian Machine Tool Industry
• Focus on Market Development: Develop a clear market development strategy, including initiatives and a roadmap for the upcoming financial years. Focus on high-potential sectors and opportunities, and learn from successful market development activities
• Embrace Industry 4.0: Be a step ahead by powering your journey with Industry 4.0. This includes adopting automation, IoT, and other smart manufacturing solutions to improve ef ficiency and productivity
• Build Digital Relationships: Deepen digital relationships with customers by customizing products, systems, and services to their needs. Use data analytics to understand and meet customer requirements
• People and Culture: Focus on building a unique culture through a combination of per sonal relationships and digital tools for con tinual employee engagement. Work diligently towards developing the necessary skills within your organization. The biggest challenge in im plementing new technologies is not the tech nology itself but the adaptation of the work force to these change
• Networking and Industry Participation: En gage in industry events, exhibitions, and consul tations to network with peers and understand the needs of the market. Participate in stake holder consultation meetings and contribute to discussions on setting up industry initiatives
• Innovation and R&D: Invest in research and development to stay ahead of technological advancements. Innovate continuously to improve your products and services, and be ready to adapt to changing market demands
Customer Engagement and Service: Custom er service, satisfaction, and engagement are pivotal for emerging machine tool companies entering the Indian market. These elements are not just value additions but foundational to the success and growth of any business, especially in a competitive and rapidly evolving sector like machine tools
By focusing on these areas, emerging companies can build a strong foundation for growth and become competitive players in the machine tool industry.
Personal Insights
1. What motivates you in your work within the machine tool industry?
My sources of motivation include:
• Innovation: The opportunity to engage with cutting-edge technology and develop new solutions is a significant motivator. As the industry continues to evolve, staying at the forefront of technological trends and implementing innovative processes can be both exciting and rewarding
• Growth Potential: The Indian machine tool industry is experiencing growth, propelled by increased manufacturing activity and supportive government initiatives. Being a part of this is inspiring since it offers the chance to make a meaningful contribution to the industry’s development and the society
• Impact: The pivotal role that machine tools play in manufacturing and production means that the work done within the industry directly influences the quality and efficiency of products across various sectors. Knowing that one’s contributions are helping to enhance the industry and support broader economic growth provides me with a deep sense of fulfilment
• Collaboration: The motivation also comes from working within a team of skilled professionals, lead to both personal and professional growth
• Customer Satisfaction: Witnessing how our products or solutions have solved problems for customers and enhanced their operations, reflects the tangible benefits that one’s work brings to customers. This gives me a strong sense of achievement.
2. Who or what has been your biggest inspiration in your career?
The Ace Micromatic Group has been a sig nificant source of inspiration for me, ever since I joined in 1999. This group has played a sig nificant impact on manufacturing in India and played a pivotal role in the journey towards an Atmanirbhar Bharat. The founding fathers of the group, Mr. Shirgurkar, Mr. Benedict Machado, Mr. Putige Ramadas, and Mr. Narendar Dhand along with our MD Mr T K Rameshhave exemplified qualities such as humility, simplicity, high ethical standards, and professionalism. Their visionary leadership, open-door policy, and commitment to nurturing internal talent have set a benchmark in the industry.
The customer-centric approach and value-driven culture they fostered have transformed the organization into a half-billion-dollar enterprise, starting from a car garage within 50 years. Their journey and achievements continue to inspire and guide not only me, but countless others in their endeavours. I have been fortunate to have been a part of the growth story of Ace Micromatic Group.
3. What key qualities do you believe are essential for someone to be a successful leader in this industry?
Successful leadership in the machine tool industry requires a blend of personal qualities and professional skills that drive both individual and organizational growth. Essential qualities for a successful leader in this industry include:
• Hard Work and Customer Centricity: These are non-negotiable qualities that ensure goals are met and customers remain focal point of all decisions.
• Deep Passion for Machine Tools and Entrepreneurship: A leader should have a passion for the industry and a desire to create successful entrepreneurs, which contributes to a personal sense of purpose.
• Co-creation and Societal Impact: Leaders must have a strong inner drive to co-create with customers and enrich the lives of people and society.
• Empathy and Performance Culture: The ability to lead with empathy while driving a culture of performance and nurturing talent is crucial.
• Resilience: This industry is challenging, and resilience is essential for navigating through its difficulties.
• Visionary: Leaders must be visionary and set the direction for the future.
• Risk-Taking and Digital Savviness: Being open to taking risks and staying updated with digital trends are pivotal in staying ahead.
• Role Modelling: A leader should be a role model who can coach and mentor.
• Building Relationships: The ability to build deep personal, non-transactional relationships with customers and employees is foundational for building trust and loyalty, which are essential for successful business operations.
These qualities, when harmonized, define not just a leader, but a beacon that guides the industry forward.
Executive Profile
Mr. B Harish, Chief Executive Officer, Micromatic Machine Tools (Ace Micromatic Group)
Mr. Harish is a 1986 graduate in BE – Industrial & Production Engi neering from Manipal Institute of Technology, Mangalore. He started his career as a shop floor engineer with David Brown Greaves Ltd. – Pune and worked with them till 1989.
He joined Delphi TVS in 1990 as a Senior Engineer and was de puted for specialized training at the filter plant of M/s. Lucas Diesel Systems – Spain for the manufacture of CAV 296 filters. He was the Project Leader responsible for establishing the Filter Element man ufacturing plant at Delphi TVS. He subsequently joined Voltas Ltd.
In the year 1995 as an Assistant Sales Manager in the Machine Tool Division. He then joined Micromatic Machine Tools Pvt Ltd, the market ing, sales & service arm of Ace Micromatic Group in April, 1999, as a Branch Manager and has played many roles during various stages of his career progression as Regional Manager, General Manager, Vice President, and now as Chief Executive Officer.
He has worked in Market Development Business Development, Branding, Channel Partner network, development of Eco-system partners, New Project implementation, Business Planning, Strategy Deployment, Customer Satisfaction, Employee Engagement, and Digital Transformation. Micromatic Machine Tools is part of Ace Micromatic Group and India’s largest marketing, sales & service organization for CNC Ma chine Tools. It is a 35-year-old organization, growing at a 10-year CAGR of 15%. Micromatic Machine Tools (MMT) is an ISO 9001:2015 certified company, having a sales & service network in India span ning 70+ industrial locations with offices, technology centers, fran chisees, and Channel partners, seamlessly connected via CRM.
It provides a comprehensive range of solutions in CNC turning, Mill ing, Grinding, Laser Cutting, Metal printing, Sheet Metal Solutions, Industrial Automation, Smart Manufacturing & Industry 4.0. Its team of 150+ Sales Engineers assists customers in cost-effective solutions, machinery Selection, cycle time estimates, financing options, and Application Engineering. The team of 400+ Service Engineers pro vides installation & commissioning support, programming and mainte nance training, and warranty & post-warranty service.
It endeavours to be a “Total Solutions” hub providing a One Stop Solution to its entire customer’s machining needs. Through its ex tensive network, it offers Sales support, Service support, AMC, Ap plication Engineering, Pre-order trials, training, shop floor essentials, and more. To further help its customers reduce their lead time to productize their high-value machines, it has formed strategic rela tionships over the years with industry leaders in various domains such as cutting fluids, lubricants, cutting tools, power conditioners, capacity management tools, who are today its “Eco System partners” helping us add further value to the customers’ experience
About Micromatic Machine Tools
We are part of Ace Micromatic Group and India’s largest marketing, sales & service organization for CNC Machine Tools. We are a 35-year young organ ization, growing at a 10-year CAGR of 15%. Micro matic Machine Tools (MMT) is an ISO 9001:2015 cer tified company, having a sales & Service network in India spanning 70+ industrial locations with offices, technology centres, franchisees, and Channel part ners, seamlessly connected via CRM. We provide a comprehensive range of solutions in CNC turning, Milling, Grinding, Laser Cutting, 3D Metal printing, Sheet Metal solutions, Industrial Automation, Smart Manufacturing & Industry 4.0.
Our team of 150+ Sales engineers assist cus tomers in cost effective solutions, machinery Se lection, cycle time estimates, financing options and Application Engineering. The team of 400+ service engineers provide installation & commissioning support, programming and maintenance training, warranty & post warranty service
We endeavour to be a “Total Solutions” hub providing a One Stop Solution to our entire customer’s machining needs. Through our extensive network we offer Sales support, Service support, AMC, Application Engineering, Pre order trials, training, shop floor essentials and more. To further help our customers reduce their lead time to productionize their high-value machines, we have formed strategic relationships over the years with industry leaders in various domains such as cutting fluids, lubricants, cutting tools, power conditioners, capacity management tool, who are today our “Eco System partners” helping us add further value to the customers experience.
We are completely home-grown and fiercely proud that none of our Principal organizations have any foreign collaboration. Our humble beginnings started with the SSI sector who are the backbone to India’s manufacturing sector. We continue to fos ter and strengthen the relationship with this sec tor. Over the last three decades, we have also won the trust and business of innumerable Corporate, Large and Medium scale customers in India and abroad.
Today, our team of trained engineers pro vide unmatched sales & service support to 12,000+ delighted customers, in automotive, tooling, aero space, medical, power & gas, construction, defence, railways and general engineering segments, cov ering an installed base of 90,000+ CNC machines in India & abroad. We have overseas presence with 6,000+ installations in Europe & Asia and aspire to be among the top 25 machine tool conglomerates.
We take great pride and fiercely protect our culture of ethics, customer centricity, transparency, frugality & empathy. We are at heart, a passionate organization, driven by an open environment of trust and empow erment with both Principals and customers. This has enabled us to remain undisputed industry leaders in India, with the highest market share, in Turning, Milling & Grinding segments. We have played a pivotal role in enabling the growth of Ace Micromatic Group and have achieved sales of 8000+ CNC machines, group turn
Do Visit – https://www.acemicromatic.net/